YOUR SOLUTON FOR PROFITABLE EVENTS
EVENT NAVIGATOR
An online course that navigates you through the powerful process to Position, Plan, Prepare and Profit.
YOUR SOLUTON FOR PROFITABLE EVENTS
Are you ready?
Learn how to use the sophistication of event strategy to:
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Strategically plan profitable events for business growth
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Create highly experiential and engaging events to establish authority and boost sales
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Develop an effective event marketing plan to reach ideal clients ready to invest
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Implement a streamlined sales system for a smooth client transition
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Provide training tools for event/launch teams to enhance brand alignment and experience
MODULES
01. Introduction & Metrics
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Event Power
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Why
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Personal Inventory (Where are you in your biz)
02. Event Strategy & Metrics
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Set your Goal and learn how to architect the 30K foot view)
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Which Event is Right for Me?
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Low Ticket Offer vs High Ticket Offer Events
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Profit Goals
03. Event Curation
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Learn how to brand and style your event
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Brand Attraction & Theme
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Event Titles & Power Words
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Social Media
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Venue/Platform
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Date Time Place
04. Event Magnetism & Marketing
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Learn how to market your event
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Avatar
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Marketing
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Traffic Maps
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High Tech (digital marketing)
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High Touch (organic marketing)
05. Event Content and Offer
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Learn how to seed and inspire transformation
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You need a "boat"
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Story & Seeding
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Run of Show Content
06. Event Engagement
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Learn how to create a unique experience
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Setting the stage
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Charity & Causes
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Gamification & Experiences
07. Event Sales
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Learn how to sell your offer at your event
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Value stacking
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Offer presentation
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Conversions, Coaching Zones & Closing
08. Event Management
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Learn how to execute a seamless event
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Run of Show
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Staffing
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Evaluation