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YOUR SOLUTON FOR PROFITABLE EVENTS
EVENT NAVIGATOR
An online course that navigates you through the powerful process to Position, Plan, Prepare and Profit.
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YOUR SOLUTON FOR PROFITABLE EVENTS
Are you ready?
Learn how to use the sophistication of event strategy to:
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Strategically plan profitable events for business growth
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Create highly experiential and engaging events to establish authority and boost sales
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Develop an effective event marketing plan to reach ideal clients ready to invest
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Implement a streamlined sales system for a smooth client transition
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Provide training tools for event/launch teams to enhance brand alignment and experience
MODULES
01. Introduction & Metrics
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Event Power
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Why
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Personal Inventory (Where are you in your biz)
02. Event Strategy & Metrics
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Set your Goal and learn how to architect the 30K foot view)
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Which Event is Right for Me?
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Low Ticket Offer vs High Ticket Offer Events
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Profit Goals
03. Event Curation
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Learn how to brand and style your event
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Brand Attraction & Theme
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Event Titles & Power Words
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Social Media
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Venue/Platform
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Date Time Place
04. Event Magnetism & Marketing
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Learn how to market your event
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Avatar
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Marketing
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Traffic Maps
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High Tech (digital marketing)
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High Touch (organic marketing)
05. Event Content and Offer
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Learn how to seed and inspire transformation
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You need a "boat"
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Story & Seeding
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Run of Show Content
06. Event Engagement
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Learn how to create a unique experience
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Setting the stage
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Charity & Causes
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Gamification & Experiences
07. Event Sales
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Learn how to sell your offer at your event
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Value stacking
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Offer presentation
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Conversions, Coaching Zones & Closing
08. Event Management
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Learn how to execute a seamless event
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Run of Show
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Staffing
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Evaluation